BMJ 2011; 343:d5197
Author: Fabio Turone
“A letter sent by the Italian arm of multinational company Boiron, threatening to sue an amateur blogger over remarks he made about homoeopathy, has sparked a strong internet reaction in defence of freedom of speech.
Samuele Riva posted two articles on his blog, blogzero.it , on 13 and 27 July,which included pictures of Boiron’s blockbuster homoeopathic product Oscillococcinum, marketed as a remedy against flu symptoms. The pictures were accompanied by captions, which joked about the total absence of any active molecules in homoeopathic preparations…”
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